We are accustomed to hearing words like innovation, safety, and efficiency in the automotive industry. The challenge is giving these words tangible meaning in the real world, where the complex task of driving occurs. How do we accomplish this? How can we deliver innovation, safety, and efficiency, so they are more than just buzzwords?
RK Anand, Chief Product Officer for Recogni, lends us his perspective and shares how a start-up approach with a first principles mindset can help. RK also talks about his early years as an engineer and why the “middle layer” will be a crucial area of focus for automakers as they move towards autonomous and electrified platforms.